Perspective
Put On Your Gloves -
Fighting To Retain Your Best and Brightest
By
Sally DeVito, VP, marketing communications
CORESTAFF Services
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The
U.S. Bureau of Labor Statistics has already warned us that we
are at the beginning stages of a serious shortage of skilled
workers.
Why? Because millions of baby boomers are going to start retiring
beginning in 2008, with a peak between 2015 and 2025. And, to
add
insult to injury, there aren't enough GenX, GenY or Millenia workers
to replace them.
Retaining star
players in the face of a worker shortage is going to require a diversified
strategy unlike any you've seen or tried before. How will this transition
shift your business capabilities and what you can do now to prepare
for it? Consider these innovative ideas:
1. Reward and Recognition Programs - While some
of these programs don't have such a hot reputation lately, effectively
measuring performance and sincerely rewarding employees for their
efforts and results provides the tactile feedback that anchors people
to your company. Managers take note - your employees want to hear
positive feedback and praise from you, most importantly, not just
from the president or a program.
2. Community Involvement - Provide flexible work
arrangements so that your employees can take the opportunity to
be more involved in the community. They'll enjoy the time off and
believe it or not, this community-focused activity provides goodwill,
free advertising, and attracts more talented employees to you.
3. Power Purchasing - Extend your vendor discounts
(paper products, computer equipment, etc.) that you receive for
the company, to your employees. They'll appreciate getting Back-to-School
supplies or a new computer at a reduced price and feel confident
they've made a good purchasing decision.
4. Work/Family Balance - Respect the many dimensions
your employees operate in and assist them where it makes sense.
Develop programs that help employees achieve a good lifestyle balance
- this business sensitivity continues to fuel a positive attitude.
5. Job Shadowing/Mentoring - Take the time now
to call upon the Boomers to share their talents, knowledge, passion
and wisdom with less experienced workers. The transfer of these
skills will create a powerful business legacy that instills energy,
greater motivation, and spotlights your up and coming leaders. Delegate
key projects that can provide real success but may also be coupled
with some risk. By providing the opportunity for learning, you also
allow them to take responsibility and ownership. Let them walk on
the edge to experience the potential for failure, but don't let
them fail.
Your employees
are looking for a healthy, growing business with a strong foundation,
a leadership culture, and the ability to contribute to the success
of the company. Implementing a strong retention strategy today may
have your brightest and best employees excited when they kick off
their day and feeling as if they've made a difference for the company
at the close of business.
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